The effect of benefits generated from interacting with branded mobile apps on consumer satisfaction and purchase intentions I Alnawas, F Aburub Journal of Retailing and Consumer Services 31, 313-322, 2016 | 277 | 2016 |
Exploring the role of brand identification and brand love in generating higher levels of brand loyalty I Alnawas, S Altarifi Journal of vacation marketing 22 (2), 111-128, 2016 | 247 | 2016 |
Service quality and brand loyalty: The mediation effect of brand passion, brand affection and self-brand connection J Hemsley-Brown, I Alnawas International Journal of Contemporary Hospitality Management 28 (12), 2771-2794, 2016 | 204 | 2016 |
Examining the key dimensions of customer experience quality in the hotel industry I Alnawas, J Hemsley-Brown Journal of Hospitality Marketing & Management 28 (7), 833-861, 2019 | 141 | 2019 |
A new integrated model to explore factors that influence adoption of mobile learning in higher education: An empirical investigation F Aburub, I Alnawas Education and Information Technologies 24 (3), 2145-2158, 2019 | 94 | 2019 |
Market orientation and hotel performance: investigating the role of high-order marketing capabilities I Alnawas, J Hemsley-Brown International Journal of Contemporary Hospitality Management 31 (4), 1885-1905, 2019 | 90 | 2019 |
Electronic marketing orientation in the Small and Medium-sized Enterprises context AM Shaltoni, D West, I Alnawas, T Shatnawi European Business Review 30 (3), 272-284, 2018 | 84 | 2018 |
The differential effect of cognitive and emotional elements of experience quality on the customer-service provider’s relationship I Alnawas, J Hemsley-Brown International Journal of Retail & Distribution Management 46 (2), 125-147, 2018 | 74 | 2018 |
The differential and synergistic effects of market orientation and entrepreneurial orientation on hotel ambidexterity N Ghantous, I Alnawas Journal of Retailing and Consumer Services 55, 102072, 2020 | 49 | 2020 |
Student orientation in higher education: development of the construct I Alnawas Higher education 69, 625-652, 2015 | 45 | 2015 |
Strategic orientations and capabilities’ effect on SMEs’ performance I Alnawas, A Abu-Farha Marketing Intelligence & Planning, 2020 | 35 | 2020 |
Developing and validating a multidisciplinary scale of E-retailing website elements I Alnawas, A Al Khateeb Journal of Retailing and Consumer Services 66, 102905, 2022 | 25 | 2022 |
E-retailer cognitive and emotional relationship quality: their experiential antecedents and differential impact on brand evangelism I Al Nawas, S Altarifi, N Ghantous International Journal of Retail & Distribution Management 49 (9), 1249-1270, 2021 | 25 | 2021 |
Alumni orientation: Development of the construct I Alnawas, C Phillips Journal of Nonprofit & Public Sector Marketing 27 (2), 183-215, 2015 | 24 | 2015 |
Stereotyping human-like virtual influencers in retailing: Does warmth prevail over competence? K El Hedhli, H Zourrig, A Al Khateeb, I Alnawas Journal of Retailing and Consumer Services 75, 103459, 2023 | 21 | 2023 |
Consumer Rights Paradigm: Development of the Construct in the Jordanian Context S Alsmadi, I Alnawas Journal of Business Ethics 159 (3), 777-794, 2019 | 16 | 2019 |
The effect of service failure severity on brand forgiveness: the moderating role of interpersonal attachment styles and thinking styles I Alnawas, A Al Khateeb, A Abu Farha, NO Ndubisi International Journal of Contemporary Hospitality Management 35 (5), 1691-1712, 2023 | 11 | 2023 |
Prospective student orientation in higher education: Development of the construct I Alnawas Journal of Customer Behaviour 13 (2), 135-163, 2014 | 7 | 2014 |
Zooming in on co-creation practices of international franchisors N Ghantous, I Alnawas Industrial Marketing Management 92, 1-13, 2021 | 6 | 2021 |
Customer emotional regulation and relationship quality: Evidence from the banking industry I Alnawas, S Altarifi Journal of Financial Services Marketing 21, 254-266, 2016 | 5 | 2016 |